AI LEAD INTAKE FOR veterniary clinics

Every new patient, triaged before you call back.

Bowr sits on your practice website and has a warm intake conversation with every visitor, understanding their pet's situation and urgency, then sends your team a structured brief before they reach out.

The problem

New pet owners choose their vet in the first 48 hours. If your clinic doesn't respond, another one does.

  1. New pet owners make decisions fast

    Someone brings a new puppy or kitten home and within 24 hours they're searching for a vet. They want to book a health check as soon as possible. If your website doesn't respond quickly, they book with whoever does.

  2. Emergencies demand immediate acknowledgment

    A worried pet owner whose animal has eaten something or is in distress doesn't want to fill in a form. They need to feel that someone is listening. Bowr acknowledges urgency immediately and ensures they know what to do next.

  3. Your contact form tells you nothing about the animal

    Name and phone number. Your receptionist calls back not knowing the species, breed, age, or reason for contact. Every intake call starts cold and feels generic to a new pet owner.

  4. Elective procedures and preventive care enquiries need follow-up

    Desexing, dental, vaccinations, parasite prevention, these are planned decisions. A pet owner who enquires and hears nothing within a day moves on. These aren't emergencies, but they're reliable, recurring revenue.

0%
of calls to busy vet practices go unanswered during consultation times — new clients find another practice
Source: Veterinary industry research
$1,500+
average lifetime value of a new pet owner client in the first 3 years of the relationship
Source: Veterinary practice benchmarks
0%
of new clients choose a vet based on responsiveness and first impression — not just location
Source: Vet practice marketing research
0%
of pet owners research vets online and form opinions before ever making contact
Source: Local business research

How Bowr Works

A conversation that qualifies, not interrogates.

  1. Visitor starts a conversation

    Bowr introduces itself as your intake assistant — not a chatbot. It greets the visitor warmly, in your brand's tone and voice.

  2. AI infers the enquiry type

    Within the first response, Bowr understands what the visitor needs and asks intelligent follow-up questions scoped to your services.

  3. Enquiry is qualified and scored

    Bowr scores urgency, fit, and lead temperature. Out-of-scope enquiries are redirected gracefully. Only the right ones progress.

  4. Brief sent to your phone instantly

    The moment the conversation ends, you receive an SMS and email — who they are, what they need, urgency, and a recommended action.

Built for Veterinary Clinics

Bowr knows what it won't do.

For veterinary practices, this matters. Bowr is designed around intake, not clinical advice. It will never diagnose conditions, recommend treatments, or advise on medications. Emergency situations are flagged for immediate human follow-up. That protects your practice and builds owner trust.

Never provides veterinary medical advice

Bowr is trained for intake only — it won't diagnose conditions, recommend treatments, advise on medications, or comment on clinical presentations. Emergency situations are flagged for immediate human response.

No diagnosisNo treatment adviceEmergency flagging

Triages urgency with care

Bowr is trained to identify signals of genuine veterinary emergencies and respond with urgency and clarity — directing the owner to call immediately rather than completing an online form.

Emergency triageClear urgent pathwayAfter-hours guidance

Acknowledges the emotional bond between owners and pets

A worried pet owner is emotionally invested. Bowr responds with warmth and empathy — never clinical or transactional — recognising that for most people, their pet is family.

Warm and empatheticEmotional acknowledgmentReassuring tone

Always moves toward the appointment

Every conversation ends with the owner knowing what to do next — a booking, a callback, or clear emergency guidance.

Booking pathwayEmergency escalationClear next steps

The cost of doing nothing

Your website attracts enquiries.
Your intake process loses them.

Your contact form
0%
of visitors who reach your contact form leave without submitting — they needed a conversation, not a form.
Source: LeadBoosterPro / Formisimo form abandonment research
Speed of response
More likely to convert a lead contacted within 5 minutes versus 30. Bowr responds the moment the conversation ends.
Source: Harvard Business Review / InsideSales.com — "The Short Life of Online Sales Leads"
Enquiries Bowr misses
0
After hours, on weekends, or while you're with another client — Bowr is always on, every enquiry captured.
Bowr — always on · Structured brief every time

The bowr comparison

You’ve tried the rest.
Now try the best.

What matters
Contact form
Live chat
Generic chatbot
Bowr
Works after hours
(passive)
(scripted)
always
Qualifies species, age & reason
If trained
built-in
Flags genuine emergencies
trained
Never gives veterinary advice
Depends on staff
risk
guardrailed
Sends structured brief
always
Warm tone — pet owners respond
Sometimes
trained
5-minute setup
weeks
Works after hours
Contact form
(passive)
Live chat
Chatbot
(scripted)
Bowr
always
Qualifies species, age & reason
Contact form
Live chat
If trained
Chatbot
Bowr
built-in
Flags genuine emergencies
Contact form
Live chat
Chatbot
Bowr
trained
Never gives veterinary advice
Contact form
Live chat
Depends on staff
Chatbot
risk
Bowr
guardrailed
Sends structured brief
Contact form
Live chat
Chatbot
Bowr
always
Warm tone — pet owners respond
Contact form
Live chat
Sometimes
Chatbot
Bowr
trained
5-minute setup
Contact form
Live chat
Chatbot
weeks
Bowr

The intake brief

Know the pet's situation before you call.

Every completed intake generates a full structured brief, delivered to your phone and inbox the moment the conversation ends. No more calling back blind.

  • Owner name, phone, email— captured during intake

  • Pet species, breed, age— so you know what you're dealing with

  • Reason for visit— new patient, emergency, procedure, wellness

  • Urgency level— emergency flags, elective timeline

  • Lead temperature & score— hot, warm, or cool

  • Recommended action— urgent call, priority booking, standard

  • Full transcript— every message saved

 

Pricing

One AI intake agent.
Every new patient qualified before you call.

One AI intake agent on your website. Qualified leads in your inbox before you call. No lock-in.

Free Trial
$0
 
30 days, full access
Start free trial →
Pro
per month
 
Start free trial →
Core intake
Lead Limit
20
Unlimited
AI intake widget on your website
Enquiry qualification & scoring
Structured intake brief
Email notifications
SMS notifications
Lead dashboard
Full conversation transcripts
Customisation
Brand colours & logo
Custom tone & greeting
Widget trigger styles
All styles
All styles
Custom intake questions
Knowledge base training
Intelligence & reporting
Lead temperature & urgency scoring
Advanced lead analytics
Conversion reporting
Integrations
CRM export via Zapier
Custom webhook
REST API access
Team & support
User seats
1 seat
3 seats
Email support
Priority support
Free Trial
$0
30 days · Full access
AI intake widget
Enquiry qualification & scoring
Structured intake brief
Email notifications
SMS notifications
Lead dashboard
Custom intake questions
CRM via Zapier
User seats
1
Pro
$199
per month
Everything in Essentials, plus:
SMS notifications
Advanced lead analytics
Conversion reporting
Custom webhook
Priority support
User seats
3

30-day free trial · No credit card required · Cancel any time

FAQS

Questions about Bowr for veterinary clinics

  • Bowr will never diagnose conditions, recommend treatments, or provide any veterinary clinical guidance. However, it does capture urgency signals, if a pet owner describes symptoms that suggest an emergency, Bowr flags the conversation as critical urgency and the brief is delivered immediately. Clinical assessment always remains with your veterinarians.

  • The veterinary intake has emergency triage detection built in. If a visitor describes a situation indicating immediate risk to an animal - collapse, difficulty breathing, suspected poisoning, severe injury, Bowr will provide your emergency contact number immediately and flag the conversation for urgent human follow-up. It will not delay the response by continuing a standard intake process.

  • The veterinary intake covers new patient registration, sick or injured animal consultations, routine health checks and vaccinations, dental procedures, desexing enquiries, and specialist referrals. You configure your service areas during onboarding so Bowr only qualifies enquiries relevant to what your practice offers.

  • Yes. The intake asks for the type and breed of animal early in the conversation. This is relevant for practices that focus on specific species, small animal, equine, mixed, or exotic, and ensures you are not receiving briefs for animals outside your scope. It also helps your team prepare for the consultation appropriately.

  • Yes. After-hours enquiries from pet owners who are worried about their animal are often the most valuable and the most time-sensitive. Bowr captures and qualifies those enquiries instantly, flags emergencies for immediate attention, and holds non-urgent enquiries for the next business day. You start each morning with a clear picture of who called and what they need.