AI LEAD INTAKE FOR General Business

Every enquiry, qualified before you call.

Bowr sits on your website and conducts intelligent intake conversations 24/7, understanding what your visitor needs, qualifying whether they're the right fit, and delivering a structured brief to your phone before you make contact.

The problem

Your website is losing enquiries every day. 
Not because people aren't interested.
Because it doesn't respond.

  1. Your contact form creates a black hole

    Someone finds you, decides you might be the right fit, fills in your form — and waits. You get an email with a name and a vague message. You call back with no context. The lead has gone cold or gone elsewhere.

  2. Visitors won't wait

    They found you, they have a problem, they want to feel heard right now. If your website feels like a brochure, they move on. Professional service businesses run on trust — and trust starts with the first response.

  3. You're spending on traffic you're not converting

    SEO, Google Ads, referrals, word of mouth — you're driving people to your website. But if your intake process can't qualify and respond to them, every dollar of marketing spend is undermined.

  4. Phone tag wastes everyone's time

    You call back an unqualified enquiry, spend 15 minutes figuring out what they need, and realise they're not the right fit. Bowr handles that qualification before you pick up the phone.

0%
of visitors who reach a contact form abandon before submitting — they needed a conversation, not a form
Source: LeadBoosterPro data
0%
of small professional service business websites structurally fail at lead capture
Source: iLocal research
0%
average form conversion rate across professional services — conversational intake doubles this
Source: Ruler Analytics
0%
of people say using a generic chatbot is a waste of their time — Bowr is not a chatbot
Source: Expertise AI survey

How Bowr Works

A conversation that qualifies, not interrogates.

  1. Visitor starts a conversation

    Bowr introduces itself as your intake assistant, not a chatbot. It greets the visitor warmly, in your brand's tone and voice.

  2. AI infers the enquiry type

    Within the first response, Bowr understands what the visitor needs and asks intelligent follow-up questions scoped to your services.

  3. Enquiry is qualified and scored

    Bowr scores urgency, fit, and lead temperature. Out-of-scope enquiries are redirected gracefully. Only the right ones progress.

  4. Brief sent to your phone instantly

    The moment the conversation ends, you receive an SMS and email — who they are, what they need, urgency, and a recommended action.

Built for PROFESSIONAL SERVICES

Bowr knows what it won't do.

For professional service businesses, this matters. Bowr is designed around intake, not advice. It will never make recommendations, quote fees, or comment on outcomes. That protects your business and builds visitor trust.

Never gives professional advice in the intake

Bowr is trained for intake only — it gathers information and qualifies the enquiry. It never provides advice, recommendations, or guidance that would constitute professional services.

No advice givenIntake onlyQualification focused

Stays within your services and scope

You define exactly what your business does and who it serves. Bowr only qualifies enquiries that match. Out-of-scope requests are handled with professionalism.

Scoped to your servicesRight-fit filteringPolite redirects

Represents your brand professionally

Bowr introduces itself as your intake assistant — not as Bowr. Every visitor experiences a conversation that feels like your business, not a generic tool.

Your brand, your voiceProfessional languageSeamless experience

Always moves toward the next step

Every conversation ends with the visitor knowing exactly what happens next — a call, a consultation, or a follow-up. No dead ends.

Clear next stepsConsultation pathwayCallback preference

The cost of doing nothing

Your website attracts enquiries.
Your intake process loses them.

Your contact form
0%
of visitors who reach your contact form leave without submitting — they needed a conversation, not a form.
Source: LeadBoosterPro / Formisimo form abandonment research
Speed of response
More likely to convert a lead contacted within 5 minutes versus 30. Bowr responds the moment the conversation ends.
Source: Harvard Business Review / InsideSales.com — "The Short Life of Online Sales Leads"
Enquiries Bowr misses
0
After hours, on weekends, or while you're with another client — Bowr is always on, every enquiry captured.
Bowr — always on · Structured brief every time

The bowr comparison

You’ve tried the rest.
Now try the best.

What matters
Contact form
Live chat
Generic chatbot
Bowr
Works after hours
(passive)
(scripted)
always
Qualifies the enquiry type
If trained
AI-native
Understands decision stage
built-in
Never gives professional advice
Depends on staff
risk
guardrailed
Sends structured brief
always
Works across any service business
built-in
5-minute setup
weeks
Works after hours
Contact form
(passive)
Live chat
Chatbot
(scripted)
Bowr
always
Qualifies the enquiry type
Contact form
Live chat
If trained
Chatbot
Bowr
AI-native
Understands decision stage
Contact form
Live chat
Chatbot
Bowr
built-in
Never gives professional advice
Contact form
Live chat
Depends on staff
Chatbot
risk
Bowr
guardrailed
Sends structured brief
Contact form
Live chat
Chatbot
Bowr
always
Works across any service business
Contact form
Live chat
Chatbot
Bowr
built-in
5-minute setup
Contact form
Live chat
Chatbot
weeks
Bowr

The intake brief

Know the job before you make the call.

Every completed intake generates a full structured brief — delivered to your phone and inbox the moment the conversation ends. No more calling back blind.

  • Client name, phone, email— captured during intake

  • Enquiry type & context— what they need and why

  • Urgency & decision stage— ready to proceed or still exploring

  • Business or personal— context that shapes the conversation

  • Lead temperature & score— hot, warm, or cool

  • Recommended action— call today, this week, or nurture

  • Full transcript— every message saved

 

Pricing

One AI intake agent.
Every enquiry captured before you call back

One AI intake agent on your website. Qualified leads in your inbox before you call. No lock-in.

Free Trial
$0
 
30 days, full access
Start free trial →
Pro
per month
 
Start free trial →
Core intake
Lead Limit
20
Unlimited
AI intake widget on your website
Enquiry qualification & scoring
Structured intake brief
Email notifications
SMS notifications
Lead dashboard
Full conversation transcripts
Customisation
Brand colours & logo
Custom tone & greeting
Widget trigger styles
All styles
All styles
Custom intake questions
Knowledge base training
Intelligence & reporting
Lead temperature & urgency scoring
Advanced lead analytics
Conversion reporting
Integrations
CRM export via Zapier
Custom webhook
REST API access
Team & support
User seats
1 seat
3 seats
Email support
Priority support
Free Trial
$0
30 days · Full access
AI intake widget
Enquiry qualification & scoring
Structured intake brief
Email notifications
SMS notifications
Lead dashboard
Custom intake questions
CRM via Zapier
User seats
1
Pro
$199
per month
Everything in Essentials, plus:
SMS notifications
Advanced lead analytics
Conversion reporting
Custom webhook
Priority support
User seats
3

30-day free trial · No credit card required · Cancel any time

FAQS

Questions about Bowr for professional services

  • Never. Bowr is an intake agent — it gathers, qualifies, and presents. It will never give advice, make recommendations, quote fees, or make commitments on your behalf. You configure what topics are in and out of scope during onboarding, and Bowr stays within those boundaries in every conversation.

  • Yes. The general business intake is designed to be flexible. During onboarding you define your service areas, your preferred tone, and what types of enquiries you want to receive. Bowr adapts its intake questions to your business rather than forcing your business into a rigid template.

  • Every brief contains the visitor's name and contact number, a summary of their enquiry, the urgency score, the lead temperature, and a recommended next action. For general businesses, the brief is formatted around what you do, whether you are a consultant, a specialist adviser, or any other professional services provider.

  • Instantly. The brief is delivered by SMS and email the moment the conversation ends, whether that happens at 9am or 11pm. There is no delay, no batching, and no waiting. By the time you check your phone, the brief is already there.

  • Use the general business intake — it works for any professional service business. If you have a more specific requirement or would like to discuss a custom vertical for your industry, contact us at hello@bowr.ai. We are actively expanding our vertical library based on customer demand.